Green -In

Hobbies Sustainability Sustainable Development Social entrepreneurship

Project description

Green -In Town In 6 months full-time : Turnover of 400k€. 4 festivals per year - up to 4000 people each Online event with 12,000 people : https://www.facebook.com/events/716812672440179 . It is a season of 4 international music festivals (1st business model) in Belgium with a marketplace (2nd business model), the Green Village, composed of several local and sustainable start-ups and NGOs. The goal is to attract an audience that is NOT yet conscious and let them try out new sustainable habits through the Green Village. Therefore, we empower and finance those associations in the Green Village. Our project is supported by the government, private partners and media sharing our values. Green -In Town vision is to change people's habits. Green -In Town mission is to make Green the new hype ( music community - social proof - psychology behind marketing )

Issue addressed by the project

Les problèmes de visibilité de la RSE, les problèmes de durabilité des événements, les problèmes de sensibilisation d'une cible non consciente, les problèmes de manque d'animation en Belgique et d'y stimuler le tourisme.

Solution(s) brought by the project

  • Problèmes de visibilité de la RSE
  • Problèmes de conscientisation
  • Manque d'activités

Project need(s)

  • Business Development au niveau du Green Village ( Market Place ) - visibilité de toutes types d'entreprises ( synergies ) envers un publiques non conscientisé
  • Psychologie derrière notre branding, influence sur les participants, idées, marketing, speakers, partnerships w/ associations,... Business dev
  • Réseaux, endroits, autorisations, idées, business dev..
Cover event Facebook